About client

One of the youngest top 100 pharma companies, focusing on therapy and providing novel solutions in pain management.

A young award-winning pharmaceutical company has a field force of around 500 executives.

The company depends on this field force for its sales and marketing activities. The field force is directly responsible for maintaining and increasing the sales of the company products.

The field force meets doctors, chemists, and stockists every day and records the details about their meetings in their backend
the system through a web application.

Businesses challenges

Executives cannot capture information accurately, resulting in a loss of valuable insights. Recording the data manually into the system after every meeting was tedious. Due to this, the company observed that the field force was entering data all at once, and hence a lot of important information about the meetings was lost.

The company realized that they needed to make the process of recording the data easier so that there is minimal loss of Information


Voice bot that can converse with the workforce in natural language.
Smartbots built a voice-enabled chatbot for the enterprise. The field force can now enter the details about each meeting by conversing with the bot.

The bot explicitly asks the user to enter data for each of the data points and makes sure the users don’t miss out on important information.

Being a voice bot, the process of entering the details is simplified to a great extent and hence leads to capturing crucial data and insights.


40% increase in data submissions
Significant increase in quality of information
30% reduction in incomplete entries
63% decrease in late entries